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Polaroid SX-70 Video Ad from 1971




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Polaroid SX-70 Video Ad from 1971

Edwin Land gives Polaroid shareholders the first look at the SX-70 system at the annual meeting in April 1971. This short film, created by legendary Charles and Ray Eames, was screened at that meeting and promptly distributed to media and photo dealers nationwide:

This ad from the 70's describes the Polaroid SX-70, a Land camera with complex optics and advanced features that brought immediate-results photography via the Polaroid system.

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